Toy Store Powerhouse – $185K+ Profit!
Listing: #EL04936Rafiq Bhamani
Broker | Auckland - Ellerslie
About this Business for sale in Auckland Surrounds
Toy Store Powerhouse – $185K+ Profit!Toy Store Powerhouse – $185k+ Profit!
If you’re looking for a proven retail performer with a household name and zero franchise headaches, this is the one to beat.
This established toy and gift store is part of a nationally recognised network, but here’s the twist—it’s not a franchise. That means no royalty fees, no rigid rules, and no marketing levies. Instead, you get the strength of a licensed brand, group buying power, and national promotional support—while keeping full operational control.
With average weekly sales of over $27,000 (inc. GST) and a working owner surplus of around $185,000 per annum, this business delivers exceptional returns with a highly capable team already in place. You’re stepping into a well-run operation with excellent systems, a secure lease, and a prime position in a thriving Northwest Auckland shopping centre.
Why You’ll Want This Business:
- $165,000–$197,000 average annual profit over the past 3 years
- No franchise fees – just a modest service & marketing contribution
- High foot traffic, modern fit-out, and lease secured through to 2033
- Strong team in place allowing flexibility for the owner
- Ideal for families, investors, or experienced retailers
- Plenty of upside through local marketing, loyalty programs, and events
This business serves a booming catchment of young families and gift buyers, offering both strong seasonal peaks and dependable year-round trade. It’s a low-risk, high-performing model in a category that’s proven its resilience time and again.
Perfect for a hands-on operator or semi-managed investor looking for a retail asset with real backbone. You also don’t need to pay for all the stock upfront with this beauty!
Asking Price: $499,000 plus stock (circa $200,000 on settlement, with a forward stock liability of approximately $100,000).
Rafiq Bhamani, +64 21 129 1916, rafiq.bhamani@linkbusiness.co.nz
***Some details of the business for sale are confidential and can only be disclosed upon contacting the broker and a completion of a Confidentiality Agreement. Due to the confidentiality of this business a stock photo image may be used to represent the business.
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*Profit: Sellers Discretionary Earnings, also known as EBPITD (Earnings Before Proprietors Compensation, Interest, Tax and Depreciation). This is the estimated total discretionary earnings (profit) for a business, usually based on historical trading.

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